CAMPAIGN:
WHY CHOOSE CLAY BRICK?

Collaborated with Forterra, their digital agency and PR agency on a campaign to promote the benefits of clay brick as a building material. Provided copy for all the elements - web, blog, social and email - including researching and writing an e-book (based on interviews, book and online research).

Client
Forterra

Industry
Building products manufacturing

Audience
Architects
House builders
Specifiers

Project type
Campaign content writing

Content type
E-book
Web copy
Blog
Social media
Email

Next
Next

E-BOOK: OPTIMISING YOUR PACKAGING